The idea for our name started with taste and savour. Our founders were a few beers deep — apparently enough to start using British spelling. They were giddy at the prospect of helping support independent breweries by delivering their delicious brews to craft lovers nationwide. 

Taste the hop rainbow? Savour the flavor? Yeah, buddy! 

Turns out, we decided to pronounce Tavour more like ‘tUH-vôr’ — because it rolls across the tongue as smooth as a sumptuous Stout. And now, here we are, the leading online bottleshop in the country!